Branding // Southampton Children's Hospital – Brand evolution
Headfudge had the pleasure of working on the brand evolution for Southampton Children's Hospital. The main logo retained the multi-colour style, but updating and refreshing to NHS corporate fonts and the introduction of the 'scribble heart' icon, with new strapline and accompanying visual elements.
The hospital wide roll-out includes print and digital assets, updating internal comms with the new look & feel and coming up with a 'hybrid' design for the Southampton Hospitals Charity & Southampton Children's Hospital branding to compliment each other, fusing the two different brand's designs.
Currently in progress, is the design and installation of branded graphics and wall vinyls – transforming the interior spaces within the Children's Hospital. Phase one is the Children's Theatre reception room, corridors and wards entrances, with the individual wards and other spaces being created as phase two.
